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Juthi88485

The strategic drivers of corporate reputation are all equally important and all have the same weight in building reputation and setting up brand management . From financial performance, to quality of services and products, to crisis management, to environmental responsibility , no factor should be overlooked . As has already been said, “ everything matters now ”. Having a clear measurement of reputation : serious and reliable brand management.

Cannot be done without being based on a measurable reputation, with precise parameters , quantifiable in scales of values ​​and taking care of it with precise assessments . But how to measure reputation? For example, through Job Function Email List employee satisfaction, sales and financial performance, stakeholder surveys and so on. Marketing and communication are key factors for a company 's reputation : it is important that the company.



Present on social media in all forms and in all media, on the web, in articles , on TV... Furthermore , the presence of the leader at events has an important impact . In the 76% group, in fact, the visibility of top management at conferences and events, in the media , at company events is much more emphasized than that of other managers, to strengthen the brand image and communicate solidity and cohesion.